DIZAJN I marketing posao

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Total dizajn podrazumeva izradu kompletnog vizuelnog identiteta firme, odnosno kreiranje "Knjige standarda".

U knjigu standarda je uključeno:

- izrada logtipa u 3 varijante: color, crno beloj, invertovanoj

- definisanje načina na koji se logotip koristi u različitim situacijama

- definisanje tipografije za sva dokumenta

- definisanje dimenzija za sve elemente indentiteta

- kreiranje različitih dokumenata firme: vizit karti, komplement karti, memoranduma, koverte, obeležavanja vozila, promo materijala...

 

Kontaktirajte nas za više informacija o knjizi standarda. 

 

Laptopovi - gde kupiti, povoljne cene u Beogradu Grappolo Group

Računari, prodaja računara i računarske opreme, laptopovi, prodaja ...GRAPPOLO GROUP

 

 

 

 

MARKETING: INNOVATE - DO NOT IMITATE

Jedna od najpoznatijih knjiga danasnjice, koja se bavi izucavanjem uspesnog biznisa - "Fanki biznis", zajedno s nastavkom pod imenom "Karaoke kapitalizam" vec dugo se nalazi u domacim knjizarama. Fanovi moderne poslovne filozofije za uvecanje profita su bili u mogucnosti da u Beogradu upoznaju dr Jonasa Riderstajla, koji zajedno sa Kejlom Nordstromom cini mislilacko autorski dvojac ovih knjiga Riderstrejl je odrzao celodnevni seminar u zemunskom Madlenijanumu sa sledecim temama:
Innovate - don't imitate
Leading people to profit
How leaders make changes happen

 

Definition of Total Design

“Total Design is the systematic activity necessary, from the identification of the market/user need, to the selling of the successful product to satisfy that need – an activity that encompasses product, process, people and organisation.” – Stuart Pugh

Total design may be construed as having a central core of activities, all of which are imperative for any design, irrespective of domain. Briefly, this core, the design core, consists of market (user need), product design specification, conceptual design, detail design, manufacture and sales. All design starts, or should start, with a need that, when satisfied, will fit into an existing market or create a market of its own.” – Stuart Pugh

Technology + Engineering + Context = Total Design

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