Total Dizajn / GEO · AI Search · LLMO · 2026
Generative Engine Optimization.Become a usable source.
GEO helps AI systems find, understand, verify and cite your brand more accurately through entity clarity, source architecture, structured data and answer-ready content.
Generative Engine Optimization makes information easier for AI systems to retrieve, verify and reuse.
It does not manipulate a model. It improves the public evidence around your brand: official pages, expert authorship, structured data, source relationships, direct answers and reliable external validation.
A complete GEO system.
From baseline testing and entity mapping to source architecture, content restructuring and AI visibility measurement.
AI visibility baseline
Test how major AI systems currently describe your brand, people, services and expertise.
Entity architecture
Clarify relationships between the organisation, founders, authors, services, locations and topics.
Source architecture
Connect official pages, profiles, research, video, references and third-party evidence.
Answer-ready content
Create definitions, comparisons, FAQs, evidence blocks and concise retrievable passages.
Citation readiness
Strengthen claims, authorship, original data, references, update signals and source reliability.
Schema and entity graph
Connect Person, Organization, Service, Article, FAQ, VideoObject and related entities.
Multilingual GEO
Localise meaning, terminology and source signals for different languages and markets.
Measurement
Track mentions, citations, source coverage, accuracy, referenced pages and conversions.
GEO framework
From fragmented signals to AI-readable authority.
Baseline queries
Test branded, category, comparison and expertise prompts across relevant AI systems.
Entity map
Define primary entities, identifiers, relationships, official sources and supporting evidence.
Content restructuring
Rewrite pages around direct answers, source-worthy passages, evidence and user intent.
Structured data graph
Use consistent IDs and connected schema types across the site.
External validation
Strengthen profiles, citations, references and trusted third-party signals.
Iteration and reporting
Measure changes in visibility, accuracy, citations and business contribution.
GEO in practice: from content to citation.
A practical view of how AI Search, source architecture, entity clarity and citation readiness work together.
Predrag PetrovićSEO · AI Search · GEO · LLMO · EMEA
Founder-led strategy
Experience, entity clarity and practical execution.
“Visibility improves when a brand becomes easier to find, understand, verify and choose.”
Predrag Petrović combines long-term SEO experience with AI Search, GEO, LLMO, Entity SEO, multilingual strategy and video optimisation.
View author profileFAQ
GEO questions without the hype.
What is Generative Engine Optimization?
GEO improves how AI systems discover, understand, verify and cite information about a brand, person, product or service.
How is GEO different from SEO?
SEO focuses on crawling, rankings and traffic. GEO adds source architecture, entity clarity, answer readiness and citation visibility.
Does GEO replace SEO?
No. GEO depends on strong technical SEO, trustworthy content, structured data and reliable sources.
How is GEO measured?
Through AI mentions, citations, source coverage, response accuracy, share of voice and conversions from AI discovery.
Become a source AI systems can understand and cite.
Share your website, target market and primary AI visibility objective.
Request a GEO strategy